Urgent vs. Important – How to Organize Your Fundraising Work

Urgent vs. Important – How to Organize Your Fundraising Work

Where to start?

This is a question I hear often when it comes to major gifts. Even if you know the process, the number of tasks involved with major gifts fundraising – from donor research to strategy to scheduling a meeting and many others – it can be an overwhelming list.

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What Major Donors Want AFTER Your Event

After the immense effort required to put on a fundraising event, it is tempting to take a breather after it’s over—maybe a few days off? After all, your donors were steeped in your message at the event so that’s good enough, right?

 

Wrong! Your donors—especially those who give major gifts at your event—still want to hear from you.

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Year-End Fundraising - There’s Still Time

Year-End Fundraising - There’s Still Time

Has your year-end campaign been lackluster thus far? Still haven’t sent out a single request? No problem. There are six days left in 2017—here are things you can still do to boost year-end gifts:

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How to Calculate Your Donor Retention Rate – And Why it Matters

How to Calculate Your Donor Retention Rate – And Why it Matters

Defined as the percentage of donors who give to your organization one year and then—of those same donors—who give again the following year, donor retention is a key measure of the overall health and efficiency of your fundraising program. It costs your organization far more, in both money and staff resources, to find new donors than to retain your current donors.

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