How to Calculate Your Donor Retention Rate – And Why it Matters

How to Calculate Your Donor Retention Rate – And Why it Matters

Defined as the percentage of donors who give to your organization one year and then—of those same donors—who give again the following year, donor retention is a key measure of the overall health and efficiency of your fundraising program. It costs your organization far more, in both money and staff resources, to find new donors than to retain your current donors.

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Stand Up to Raise More Money

Stand Up to Raise More Money

When you place a call to a donor or prospect, I encourage you to STAND UP before you dial. Here are 5 reasons why standing up will help you build strong relationships with your donors, and in turn, raise more money.

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2 Mindset Shifts to Help You Raise More Money

2 Mindset Shifts to Help You Raise More Money

As a fundraiser, chances are you are pulled in many directions and juggling multiple responsibilities. More and more, in both our personal and professional lives, we are all trying to do more things in less time, because there is so much to do! It can be exhausting. [...]

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