How to Get Your Donors to Open Your Mail

How to Get Your Donors to Open Your Mail

Last week I received something in the mail that I just HAD to open. And, let me tell you, this does not happen often! If you have ever wondered or worried if your letters, invitations and thank you notes are being read—or even opened!—by your donors, read on for three simple tips to help skyrocket open rates for your mail.

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What Major Donors Want AFTER Your Event

After the immense effort required to put on a fundraising event, it is tempting to take a breather after it’s over—maybe a few days off? After all, your donors were steeped in your message at the event so that’s good enough, right?

 

Wrong! Your donors—especially those who give major gifts at your event—still want to hear from you.

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How NOT to Invite Guests to Your Next Event

How NOT to Invite Guests to Your Next Event

Last week I received an email from a nonprofit organization I support. Let’s call this organization the A SCHOOL. The email was an invitation to attend two upcoming events. While email certainly can be part of successful event campaign efforts, this email fell short in several key ways:

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