I’ve written in the past about how to recruit dynamite volunteers to help with your major gifts fundraising. There is no doubt that the right volunteers can help catapult your fundraising program to the next level!Read More
There is probably only one measure of success for major gift fundraising that your board members and even your Executive Director discuss on a routine basis, and that is: How much money will major gift fundraising bring in?Read More
Last week I received something in the mail that I just HAD to open. And, let me tell you, this does not happen often! If you have ever wondered or worried if your letters, invitations and thank you notes are being read—or even opened!—by your donors, read on for three simple tips to help skyrocket open rates for your mail.Read More
An organization I’m working with is looking to launch a major gifts program. The Executive Director shared that the organization’s board did very little fundraising, which was a point of frustration and concern for the E.D.Read More
After the immense effort required to put on a fundraising event, it is tempting to take a breather after it’s over—maybe a few days off? After all, your donors were steeped in your message at the event so that’s good enough, right?
Wrong! Your donors—especially those who give major gifts at your event—still want to hear from you.Read More
Last week I received an email from a nonprofit organization I support. Let’s call this organization the A SCHOOL. The email was an invitation to attend two upcoming events. While email certainly can be part of successful event campaign efforts, this email fell short in several key ways:Read More